Social aspects of strategic decision-making development

Link for download: Social aspects of strategic decision-making development.docx

Authors: Valeriya Vitalyevna Baltsevich

Annotation: The article substantiates the need to revise classical models of strategic analysis in the context of digital transformation and high uncertainty of the external environment. The key problem is the management of hybrid forms of interaction with competitors, as well as the company's ability to adapt strategy in real time taking into account internal social factors. Based on the analysis of modern sources, the shift of sources of competitive advantage from the external environment to the internal one is revealed.

Keywords: Strategic decisions, Competition, Co-opetition, Game Theory, Adaptability, Digital transformation, Competitive advantage