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Transformation of media consumption: the shift from television to streaming platforms

Link for download: Transformation of media consumption: the shift from television to streaming platforms.docx

Authors: Dauria Alekseevna GrigorovaAlexandra Evgenievna Shevtsova

Annotation: The article examines the transformation of media consumption in the context of the shift from television to streaming platforms. It analyzes theoretical approaches and focus group results revealing students’ media perception and everyday viewing practices.

Keywords: Media consumption streaming platforms television students digital


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