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Consumer behavior of students: a sociological analysis

Link for download: Consumer behavior of students: a sociological analysis.docx

Authors: Polina Evgenievna Otinova

Annotation: The article describes student youth as a key group in the research field of consumer sociology. The history of the concept of consumption is described. The article presents the results of a study of consumer behavior of students using the example of students of Perm universities.

Keywords: Consumer behavior, Student youth, Goods, Сonsumption patterns, Consumption


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