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Neuromarketing in offline points of cosmetics store

Link for download: Neuromarketing in offline points of cosmetics store.docx

Authors: Ksenia Dmitrievna Dubrovskaya, Alina Pavlovna Rybakova

Annotation: This article is devoted to the disclosure of the term "neuromarketing" - the study of the buyer's unconscious reactions to certain stimuli, its use in modern marketing, as well as the history and secrets of interaction with the old human brain in order to increase sales.

Keywords: Neuromarketing, Old brain, Reptilian brain, Consumer, Unconscious reactions

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  1. конкретные методы нейромаркетинга

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  2. Психологическое воздействие

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  3. Влияние нейромаркетинга на экологическую составляющую устойчивого развития

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  4. Влияние нейромаркетинга на экологическую составляющую устойчивого развития

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  5. Реальные случаи нейромаркетинга в ближайших магазинах

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